NEFF TAKES SUPERPARK 20

Mammoth Mtn California lived up to its name this year for Snowboarder Mag’s Superpark 20. All the features were MAMMOTH indeed! Halldor Helgason, Tim Humphreys, Brandon Davis and many more of the Neff crew were there to session Superparks giant jumps.

The weather controlled the week with the tailing bits of El Nino dropping scattered snow and rain showers all week leaving all the riders anxious to hit the jumps but only able to session during windows of sunlight and visibility. Halldor Helgason, Tim Humphreys, Brandon Davis, Aspen Weaver, Ian Thorley and many others from the Neff crew were able to take full advantage of those windows and put down some hammers that Wojtek Targosz and Ethan Stone captured for our enjoyment. Take a look, read and watch as some massive air was had at Superpark 20!

XGAMES MEETS MICKEY

The summer X Games were in full effect this weekend in Austin. Our friends from Disney Style were there to help celebrate the new Disney collection by Neff! The highly successful collaboration gets a face lift this summer with all new apparel and accessories.

Among the Skateboarding Big Air and Moto X Freestyle competitions were incredible art installations, interactive booths, and tons of free giveaways. But Mickey Mouse made one of the biggest impacts at the festival, and the fans absolutely loved it (who wouldn’t?)! We created a Mickey Art House filled with products from the new Disney collection, and also had a DJ spinning beats with breakdancers. The Mickey Art House was held up by Mickey graphic-painted walls that served as the perfect photo-op for guests.

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See more here.

NEFF IN RWANDA!

Check out NEFF X Skate Aid! As the official Headwear partner of Skate Aid, a foundation that supports children in conflict and deprivation by bringing skateboarding to their communities, we have created an exclusive hat to help aid the children in these areas. A percentage of each NEFF X Skate Aid hat sold is put towards the Skate Aid programs.

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Skate Aid has just opened a new skate park in Rwanda this month! Proceeds from the collaboration NEFF Headwear has done, has helped fund the park. Additionally NEFF has also provided other NEFF gear to contribute to the opening and which gave the children more than expected. Check out the photos below at how sick this skate park turned out!

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ADWEEK: FEATURING NEFF HQ

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Neff headwear company launched in 2002, initially selling accessories for snowboarders and skateboarders—think beanies, sweatbands and hats. Now at 14, and with a broader selection of accessories, the company has established solid street cred after being sported by some of the hippest millennial celebs—Kate Upton, Wiz Khalifa, Scarlett Johansson and Lil Wayne, to name a few. Neff is based in Camarillo, Calif., in an office they’ve dubbed the “USS Neff” that is full of inspiration, artwork and a Ping-Pong table. “When we bought the building, we wanted to completely transform it to be very open,” said founder and CEO Shaun Neff. “We built it with all glass to encourage community and give employees a place where they could easily work together. Overall we wanted an office vibe that says this is a dope brand that creates dope ideas.” Read the rest here.

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WOODWARD TAHOE PRESENTS DAWN ’TILL DUSK – EPISODE 2 @NEFFLAND

The spring park at Boreal has been ripe for hotlaps the past few weeks and the crew of Northlake has been taking full advantage of the prime conditions. From Neffland to the jumpline, Brady Lem, Jordan Morse, Lane Knaack, Matt Busedu, Austin Ford, Derek Holcomb, Kix Kamp, Brian Wilson, Zander Blackmon, Nial Romanek, Skyler Gallardo, Eric Royce, and Nick Geisen have been expounding on the park’s possibilities with loaded style and easy riding. It’s a shame that some of the most fun conditions come at the end of winter, but that’s why Woodward Tahoe is perfect, because they offer up a summer park. So sit back and let Lem, Morse, Blackmon, Geisen, Romanek and more serenade you with some warm weather snowboarding and stay tuned for more from Woodward Tahoe.

Read more at http://www.snowboarder.com/videos/woodward-tahoe-presents-dawn-till-dusk-episode-2/#DuoR455i2Wuj5062.99